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How to Get More Business Without Even Trying
Why are you in business? Hopefully you enjoy what you do, however is it because you want to make money so that you can have, be and do more in your life? Who pays you? Your clients do and never forget that. Unfortunately many people do. They take your money and then vanish off the face of the earth. And if you do hear from them you know they are only trying to sell something or business is not going well. The silly thing is, if you look after the hand that feeds you, they will look after you. Keep in regular contact with your clients, particularly the top 20% (both current and past) who have provided you with the most income. Still keep in touch with the others via newsletters etc. However the top 20% of very special clients need extra attention. A monthly "how's things?" call. Find out how life is treating them, without expecting to sell anything. Send the occasional gift ?a book, tape, movie tickets. Thank them for their business. When special times of the year occur send them a Christmas Hamper, New Year's Calendar, Easter eggs at Easter. Little things which show you care. When you get referrals, reward the referee with a thank you card or gift. Do what most people in business don't do. You will be amazed that if you consistently (that is the key word here) make the extra effort, you will continue to get repeat business or more referrals. My Story For the past two years, I had engaged the services of two separate property managers to look after our investment properties. The property manager of company no. 1 was never pro-active. The only time he spoke with me was when I initiated contact because I had a query or was unhappy about their services. Company no. 2 was exactly the same except that they kept in touch via a newsletter which really was of no use to me as it did not mention anything about property management. Mostly the information was about properties being sold. It was very interesting that both property managers contacted me only when they had been notified by my new property management company that their services were no longer required. In fact, both of them were very upset. They were upset? I'm the one who was paying them, not the other way around. They both wanted to know why I was changing and I certainly told them. When the new property manager did an inspection on one of the properties, the tenants were home. They told my new property manager that the old company provided very poor service and they were very slow following up any problems they had. I told that to the old company and the manager replied "tenants always say that". Anyhow the point of this story is to spell out that because people don't say anything, doesn't mean they are happy with your services. Also as a business person you need to be on the ball. Be pro-active, not re-active. And to do all of this you need to learn how to get organised, manage your time and yourself as effectively as possible. These are not skills most people are born with. They need to be learned. The Final Word There is plenty of business around, however most people spend heaps of time chasing it, take the money and run off to the next person. Yet it would be so much easier to look after what you already have. (And the same applies to your personal life.) About The Author Lorraine specialises in working with businesspeople showing them how to dramatically boost their productivity, reduce the stress and the mess in their lives and have more time for enjoying their life. www.office-organiser.com.au, lorraine@office-organiser.com.au
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Business Management Use a Journal for Self-Discovery and Self-Expression As a therapist, I often suggest to clients that they explore their feelings and thoughts by keeping a journal. Sometimes clients ask for a bit of direction with this process. Here are some journaling ideas if you are not sure where to start: Take a Chance, Win a Prize I think that we're all probably familiar with the fairground rant 'take a chance, win a prize'. Whenever I hear this call to action, I immediately break out into a cold sweat. Whether the test is to knock down 6 cans in pyramid formation or to throw a dart at a balloon, I'm there, almost hypnotically, pulling coins out of my pocket. And it doesn't really matter what prizes are on offer either. It could be stuffed panda bears, bubble makers or even Velcro wallets. What's important to me is rising to the challenge and having a go. Coaching Prime Time An awful lot of fantastic coaching has been coming out of Hollywood lately, have you noticed? Moment of Magic Laughter may or may not be a shock, relieved, but its' therapeutic effects are recognised in most cultures. It allows a positive distractive moment or moments. When things are tough, rough, overbearing or endless, a quick laugh can help to transcend an obsessive reality. Our Perception Determines Our Experience Not long ago, I traveled back east to Ohio and Chicago. While I was there, I was amazed that the friends I made along my journey seemed to have completely different observations of the state in which they lived. How to Slow Your Spinning Mind Have you ever laid in bed trying to fall asleep, but your mind keeps spinning with all the things you need to do? Your thoughts just keep ticking? Do You Want to Impress Others? Then Don't Talk ?Listen Recently my friend Michelle was concerned about a professional conference she was planning to attend with her husband, a veterinarian. She has no background in veterinary science, so she did not think she would be able to effectively communicate with the people at the conference. I asked her why she thought she had to use technical jargon when she spoke to the other conference attendees. She responded that she wanted them to think well of her. Michelle is a warm, caring individual who is genuinely interested in others. I assured her that she could effectively relate to the people she met by asking them questions about themselves and their businesses instead of trying to impress them with her knowledge of veterinary science. How To Gain Control Of Your Life "The latter part of a wise man's life," said Jonathan Swift, "is taken up in curing the follies, prejudices, and false opinions he had contracted in the former." D.I.S.C.I.P.L.I.N.E. What does this word really mean anyway? According to Webster's Collegiate Dictionary, 10th Edition, discipline, as a noun, is defined primarily as punishment. My, but that has a harsh ring to it. An alternate definition is self-control. Well, that's a little closer to my idea. I submit that discipline, as it relates to making your home business a success, is the following: Free Advice From Albert Einstein What If You Could Ask Anyone For Help? Coaching Skills Does Matter At Chick?fil-A In this discussion, we talk about Coaching Skills with Phil Orazi, Dean of Chick-fil-A University and Scott Mayson, Business Consultant with Chick-fil-A in Atlanta, Georgia. Q What is the role of an Operator at Chick-fil-A, and what are some of the challenges that an Operator faces? Can Versus Cant It is my personal opinion that there are two words that are the driving force behind your personally achieving your ultimate outcome and your WHY in Life. These two words are the most powerful words that you can and will ever speak to yourself about any situation - "CAN" and "CAN'T" As I've said many times, "CAN" is a word of power; whereas, "CAN'T" is a word of retreat. 12 Reasons to Develop Exceptional People Skills Why should you bother to spend your valuable time learning how to develop exceptional people skills? Truth About Life Coaching School Accreditation With life coaching becoming "the" career choice in this millennium, many of you are seeking the right choice for training and certification. Hopefully this article will answer some of your questions. What Do You Really Want ? Being a coach is such a rewarding profession. The enormous impact you have on other people's lives always astounds me. Home For The Holidays In my husband's family, family members send Christmas cards to other family members (parents to children, brothers and sisters to one another, etc.) even though the family always spends time together at Christmas for a meal and gift exchange. Invest Your Inner Wealth It started out like any other Wednesday - reports to type, telephones to answer, books to balance. When the clock finally struck 4:30 p.m., Lauren locked her desk and wearily made her way to the fast-food café where she waited on tables several evenings a week. As a single mother struggling to make ends meet, Lauren's days were an endless blur of typewriters, ringing telephones and demanding children. You Can Get There From Here But first you've got to raise your standards. Drop and Gimme Ten! Every one of us have dreams, desires and goals that we put on the shelf. In front of them are a litany of excuses -- but not one reason -- why they aren't being pursued. Here are among the most popular: Is The Apprentice Bad For Your Health? If you know who I mean when I say Kwame, Bill and Troy, you are probably a fan of The Apprentice. I admit I'm not a fan myself; I don't watch much television and that particular show did not grab my interest enough to be "appointment" watching. I have, however, followed its popularity with interest, for various reasons.
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